MISsioN

Working with society, companies and governments to promote animal welfare and a more ethical, healthy and sustainable way of eating.

VISIoN

A more ethical, healthy and sustainable future, where all people can access delicious and nutritious food without animal products.

Our Values

Respect

We recognize and value the qualities and rights of all human and non-human animals, and we seek to build our work from them.

 

Empathy

We always put ourselves in the other’s shoes. We know that change is difficult and that there are many different paths towards achieving transformation.

Passion

We are 100% committed to our work and are giving our whole selves to this cause to achieve the impact we know we can create.

Inclusion

We want to reach everyone regardless of personal characteristics, differences, and without judgment. We all count.

Effective Altruism

Our organization seeks to work under the principles of Effective Altruism, managing our resources so that we can help a greater number of animals, in the best possible way. Thus, all projects are evaluated under three key criteria: scale, neglectedness, and tractability.

Vegetarianos Hoy was recognized as a Standout Charity by Animal Charity Evaluators, an international and independent entity that analyzes organizations that work for animals around the world and calls for donations to support them to continue carrying out their important work.

We are among one of the main and most effective animal organizations in the world.

donate

Board Members

Ignacia Uribe Rojas
President

Javiera Mayorga Osorio
Secretary

Iván Flores Martínez
Treasurer

macarena montes franceschini
board member

orlando rojas romero
Board member

Board of Advisors

JERICO FIESTAS FLORES
CO-FOUNDER VEGETARIAN UNION OF PERU

NICOLE VALDEBENITO
DIRECTOR OF AWARENESS AND ADVOCACY NGO TE PROTEJO

JUAN PABLO MENESES
ACADEMIC RESEARCHER COMPLUTENSE UNIVERSITY OF MADRID

DANIELA R. WALDHORN
DIRECTOR OF THE DEPARTMENT. ANIMAL WELFARE OF RETHINK PRIORITIES

Staff

Ignacia Uribe Rojas
CEO

Ella | She | Her

ignacia@vegetarianoshoy.org

Javiera Mayorga Osorio
Director of Development

Ella | She | Her

javiera@vegetarianoshoy.org

lYDA dURANGO MEJÍA
PROJECT Director

Ella | She | Her

lyda@vegetarianoshoy.org

cristian apiolaza acevedo
Legal Director

Él | He | His

cristian@vegetarianoshoy.org

TERESA MILLÁN MUÑOZ
designer

Elle | They | Them

t.millan@vegetarianoshoy.org

Iris Herrera Rueda
Peru Legal manager

Ella | She | Her

iris@vegetarianoshoy.org

Natalia Bianculli
GLOBAL EDUCATION COORDINATOR

Ella | She | Her

natalia@vegetarianoshoy.org

FERNANDA RODRÍGUEZ GARCÍA
mexico corporate campaign manager

Ella | She | Her

fernanda@vegetarianoshoy.org

Esperanza Mena Parrao
corporate development analyst

Ella | She | Her

g.zuniga@vegetarianoshoy.org

Cielo Lengua Buelvas
colombia corporate campaign manager

Ella | She | Her

cielo@vegetarianoshoy.org

Iván Darío Molina
colombia Legal manager

Él | He | His

i.molina@vegetarianoshoy.org

Millaray Delgado Acevedo
incidence Manager

Ella | She | Her

m.delgado@vegetarianoshoy.org

Gianfranco Canessa
Peru Corporate Development Manager

Él | He | Him

g.canessa@vegetarianoshoy.org

SANDRA ARAVENA PALMA
FUNDRAISING ANALYST

Ella | She | Her

s.aravena@vegetarianoshoy.org

JULIETA RUIZ
DIGITAL MARKETING COORDINATOR

Ella | She | Her

j.ruiz@vegetarianoshoy.org

LUIS AVENDAÑO MACÍAS
Communications director

Él | He | Him

l.avendano@vegetarianoshoy.org

Camila Jerez
digital manager

Ella | She | Her

rrss@vegetarianoshoy.org

Jesica Bon Denis
Argentina corporate campaign manager

Ella | She | Her

jesica@vegetarianoshoy.org

SOLEDAD RAPIMÁN SEPÚLVEDA
FOOD CHANGE Director

Ella | She | Her

s.rapiman@vegetarianoshoy.org

Daniela Carvacho
Political Affairs Manager

Ella | She | Her

d.carvacho@vegetarianoshoy.org

ANTONIA GUERRA RUTIMÁN
research manager

Elle | They | Them

antonia@vegetarianoshoy.org

María CECILIA MELUCCI
FOOD CHANGE CAMPAIGN COORDINATOR

Ella | She | Her

cecilia@vegetarianoshoy.org

Valentina Carena
argentina Legal manager

Ella | She | Her

v.carena@vegetarianoshoy.org

Yessenia Silva Bahamondez
Administration and Finance Analyst

Ella | She | Her

y.silva@vegetarianoshoy.org

Gabriela Mora Ortiz
Talent and Culture Analyst

Ella | She | Her

g.mora@vegetarianoshoy.org

FRANCISCA VÁZQUEZ CLARO
CHILE CORPORATE DEVELOPMENT COORDINATOR

Ella | She | Her

f.vazquez@vegetarianoshoy.org

JUAN JOSÉ GARCÍA-REBOLLO DEL RÍO
CHILE CORPORATE DEVELOPMENT COORDINATOR

Él | He | Him

j.garcia@vegetarianoshoy.org

Our History

Vegetarianos Hoy is a non-profit organization, created in Santiago (Chile) in 2012 by the journalist and Master in Animal Law Ignacia Uribe Rojas, after learning of an alarming fact: 84% of vegetarians / vegans eat meat again, and 50% relapse into this habit during the first year, due to not having adequate knowledge or social support. Since that first year we have participated as active members of the International Vegetarian Union (IVU), an international organization in which we have being part of their International Council since April 2017. And since 2019 we are participate in the Food and Climate Alliance.

There is reliable data that farm animals are the most affected animal group and the one that receives the least amount of donations and financing, which is why Vegetarianos Hoy concentrates its efforts on promoting a change in eating habits that can benefit the largest number of animals possible.

First as a group of volunteers, and today as a team of professionals commited to the cause -working in Chile, Colombia and Mexico-, we have advanced over the years, improving our interventions and campaigns to impact more and better the lives of thounsands of animals.

Over the years, our work has been supported by The Pollination Project, Center of Efective Vegan Advocacy, Animal Charity Evaluators, Open Wings Alliance, ProVeg, A Well-Fed World, Womxn Founders in Animal Rights, among others. 

TRANSPARENCY

Vegetarianos Hoy is an organization committed to transparency and accountability. For this reason, together with more than 200 non-profit organizations in Chile, we join the accountability process through the standardized format of Annual Report and Financial Statements called “FECU Social”.

 

This document is developed with the sponsorship of the Comunidad de Organizaciones Solidarias (Community of Solidarity Organizations) and the supervision of PwC. Additionally, the “FECU Social” is submitted annually to the Ministry of Justice in compliance with the regulations and legal requirements of the country.

Download FECU 2019 Download FECU 2020 DOWNLOAD FECU 2021